I’m Juliana Rossini, a seasoned graphic designer with over 15 years of experience, including more than three years in creative leadership roles. I specialise in transforming concepts into compelling visual narratives, with a strong foundation in branding, packaging, and digital design. My journey has taken me through diverse industries and teams, where I’ve led projects from strategy to execution with a focus on storytelling, craft, and impact.

I hold a Bachelor’s degree in Graphic Design from the São Paulo University Centre of Fine Arts (Class of 2010), and my commitment to professional growth has guided me through continued education across multiple disciplines. These include a Certificate IV in Project Management (Australian Pacific College), a Diploma in Marketing (Macquarie Education Group Australia), a Leadership Principles Certificate (Harvard Business School), and a UX/UI Design course through Academy Xi (Elevate).

My creative approach is shaped by a deep passion for the arts, music, and the ocean — influences that infuse my work with emotion, rhythm, and atmosphere. I’ve applied this sensibility across brand identity, UI design, photography, print, packaging, event branding, art direction, and film production.

Since relocating to Sydney in 2016, I’ve thrived in collaborative, fast-paced environments, leading design across Product and Marketing departments. I’m dedicated to continuous learning and innovation — always pushing the boundaries of creativity and leadership in the design industry.